Sometimes, all it takes to realize what you are truly capable of are the little mishaps in your life. For Banashree, this little mishap was when she didn’t like the birthday present she got for her son. That present was a milestone board. And the next thing you know, she took matters in her hand and created one such board on her own and gifted her son. However, this exact turn of the event also gave rise to the mom blogger Banashree Palit Gala a.k.a bowtie_and_lipsticks.
To be more precise, that incident gave birth to the idea of starting her venture, cuddles and chuckles where she makes personalized milestone boards for kids. And that, in return, led her to start her mom blogging journey on Instagram.
“I AM A PERSON WHO BELIEVES TURNING IDEAS INTO REALITY”banashree palit gala
A social media influencer and the owner of her business are not the only two terms that describe Banashree. She is also an IT professional and freelance blogger. Banashree has experience of working as a social media marketer and writing fashion and beauty related articles for a magazine. Moreover, she was featured on the Mother and Baby magazine as well. “My online presence tells what I am truly and genuinely passionate about,” Banashree tells us.
“MY SOCIAL HANDLE ITSELF MEANS ME AND MY BOY. I SELECTED THE NAME IN THAT WAY SO THAT WHEN HE GROWS UP ALSO THE NAME GOES WELL”banashree palit gala
Banashree started blogging on Instagram in 2018, but she was blogging on WordPress way back in 2014. And although her Instagram page is more focused on parenting niche as this journey started after being a mother, her blog on WordPress will give you a variety of content on fashion, lifestyle, skincare, and beauty. She has one person to name, that Banashree tells u, is the reason behind her success. “I feel my son is my lucky charm today; whatever I am, it is because of him,” she says, adding that it was also because of Veer she won the contest ‘Mumbai mom star’ in 2019.
“WHEN IT COMES TO MOTIVATION I TAKE MYSELF AS MY COMPETITOR TO BE BETTER THAN WHAT I WAS YESTERDAY”banashree palit gala
Instead of hoping and waiting for someone to help and guide you, take it upon yourself, and work hard to grow and reach a position you always wanted to be. This is the Mantra Banashree lives by and has come so far in her journey by following this adage only. This mom blogger is self-made as she tells us she has grown this far without any help and support and has started everything from scratch. However, handling household duties and taking care of your child, your business, and your blogs are not easy.
“When I think I want to quit, I feel, why did I start? If I want to leave it halfway, then there was no point starting it, and that’s what keeps me going, and of course, my son is my motivation” Banashree tells us about what keeps her going.
“POSTING YOUR CONTENT ON THE RIGHT TIME GIVES IT A BOOST AND ONCE YOU ARE ON EXPLORE PAGE THE MAGIC BEGINS”banashree palit gala
Banashree talks about ways that help her to grow on Instagram. Some of them include uploading posts at the right time for a boost, promoting content through Instagram for better reach, and using right hashtags to get trendy. And in her words, once the post reaches the explore page, the magic begins.
“IF I TRUST THAT’S HOW I CAN MAKE MY FOLLOWERS GAIN TRUST FOR THE BRAND”banashree palit gala
Coming to brand promotions, Banashree reveals that she always does collaborations with brands that she is willing to use and not with any random ones just for the sake of collaborating. She needs to trust the brand first before promoting it to her audience.
Moreover, she believes that influencer marketing helps a lot when a brand wants to promote their products or services. “I have brought so many products looking at other influencers, and it’s very effective for baby products a mother will always trust another mother,” she further adds.
She has worked with various brands throughout her blogging career like Bisleri, Pampers, Sony Music, Hopscotch, Ariel, Klay School, Bergner, and Colgate.
“BE IN YOURSELF AND KEEP THE GOOD WORK GOING DON’T TRY TO GET INTO PEOPLE MUCH”banashree palit gala
Banashree advises upcoming influencers to be one thing, and that is to be a creator. She suggests that both the caption and the picture in your post are equally important. Hence, one needs to give the same attention to their captions as they give to their pictures. “Don’t start influencing for goodies and collaboration; it will automatically follow with your good work,” she urges.