Although Shalini Priya’s Instagram has thousands of followers, her identity is not only limited to being an Influencer. At the ripe age of 18, Shalini started working in the Television industry. She was a dialogue writer, and over time, Shalini had also achieved the title of a creative head. Her mom blogging journey started with the purpose of sharing her experiences as a mother and covering topics that many new mothers aren’t aware of.
AFTER MARRIAGE I SHIFTED TO NAGPUR AND COULDN’T WORK FOR TV INDUSTRY ANYMORE SO I STARTED WRITING FOR MYSELF. THEN SOMEONE SUGGESTED ME TO START INSTAGRAM BLOGS AND NOW I LOVE WRITING BLOGS ON INSTAGRAM AND MY PERSONAL BLOGS TOO”shalini priya
Writing is something Shalini thoroughly enjoys and cherishes, and her Instagram page is a reflection of it. Instead of videos and glammed up pictures of herself, Shalini’s feed consists of simple and real pictures with meaningful long captions. “I can’t always look good, and I have a very simple house. So I don’t shoot videos often. I believe in writing more than visually appearing to my audience,” she reasons.
Being in a nuclear family set up after marriage, Shalini didn’t get a proper guide on taking care of her child and had to figure out all by herself. Hence, she shares tips and details of parenting to new mommies through her page so that they don’t have to struggle like her. In addition, she has an igtv series where talks about how new moms can take care of themselves as new mothers, mostly forget to look after themselves and focus more on their child.
She also writes for her personal blog and uses Instagram as a platform to seek readers. Shalini is aware that Instagram will be of great help to drive traffic towards her blog.
“I INTERACT WITH OTHER BLOGGERS AND ENGAGE WITH THEM. I TRY TO KEEP THINGS REAL. I GUESS THAT’S WHAT ATTRACTS PEOPLE THESE DAYS”shalini priya
Like for like, and follow for follow are the two terms that everyone on Instagram is acquainted with, and many people use these methods to grow their follower counts. But Shalini is all about genuine connection- commenting on other bloggers post when you are truly interested and them reverting with a response is when you form a real connection. Many a time, Shalini has observed a sudden rise in her followers but later found out that it was after a prominent blogger gave her account a shoutout when she didn’t even ask for it.
“JUST TRY TO BE AS REAL AS POSSIBLE”shalini priya
Being real is her one true mantra, and she advises the same to upcoming influencers. While doing brand collaborations, Shalini doesn’t get dressed up and makes it look professional; otherwise, she explains that it would look the same as a TV advertisement.
However, her biggest challenge of being a mom blogger is time management. “I actually need to give a lot of time to blogging, but my baby doesn’t always allow me to,” Shalini tells us. “It was then my husband’s support that helped me to overcome it. While I work, he handles our daughter.”